"Saint-Gobain sees Moblrn as an excellent tool to reach out to everyone in need of product training and product information"

Gilles Leva Deputy Vice President Marketing

"Saint-Gobain sees Moblrn as an excellent tool to reach out to everyone in need of product training and product information"

Gilles Leva Deputy Vice President Marketing

"Saint-Gobain sees Moblrn as an excellent tool to reach out to everyone in need of product training and product information"

Gilles Leva Deputy Vice President Marketing

35 countries within Saint-Gobain use Moblrn

Saint-Gobain is a French corporation with 180,000 employees in 70 countries. Moblrn has had a close collaboration with Saint-Gobain since 2017. In June 2020, Moblrn and Saint-Gobain signed a global framework agreement covering the entire Saint-Gobain group, aimed at providing mobile product training for both retailers, customers, and employees.

Reach everyone via mobile

Moblrn is used by several brands within Saint-Gobain, such as Gyproc, Weber, Isover, and Norton. A central team creates product training that each country can easily translate before the local dealers and sales teams are invited. Each country also creates its own product training that is shared with sister companies in other countries.

A total of more than 35 countries are activated across all continents of the world.

Gilles Leva, Deputy Vice President Marketing at Saint-Gobain, states that this collaboration is just the beginning, and that Saint-Gobain sees great opportunities for product training on mobile for more brands and countries within Saint-Gobain.

Moblrn makes it easy for Saint-Gobain to reach a larger number of customers and employees, leading to better trained and more competent salespeople. This further increases the sales of Saint-Gobain's products and solutions.

A successful collaboration

Key success factors for a global rollout

Ambassadors

A driven ambassador introduced Moblrn to the first 3-4 countries. New ambassadors then created a word-of-mouth effect and a strong attraction within the organization.

Ambassadors

A driven ambassador introduced Moblrn to the first 3-4 countries. New ambassadors then created a word-of-mouth effect and a strong attraction within the organization.