“Moblrn saves a lot of time and money, is easy and simple to use. It allows us to quickly reach out with training on mobile"

Jenny Renstrand

Marketing & Communications Coordinator, Dalapro

“Moblrn saves a lot of time and money, is easy and simple to use. It allows us to quickly reach out with training on mobile"

Jenny Renstrand

Marketing & Communications Coordinator, Dalapro

How would you briefly describe your company and operations?

Scanspac/Dalapro is Europe's largest manufacturer of putty products. We are at the forefront when it comes to innovation, environmental, and sustainability perspectives on products, packaging, and manufacturing.

Why do you use Moblrn?

We want to simplify the painter's everyday life and teach them more about our products. So that they choose the right products, save both time and money, as well as their backs (!). Moblrn is a user-friendly tool for short and smart digital training, especially on mobile devices with small screens. Everyone has work or personal mobile phones.

Dalapro is growing and doing very well, we have a high turnover of our products. A large part of this is due to knowledgeable craftsmen and entrepreneurs who choose Dalapro's quality products.

Jenny Renstrand, Marketing & Communications Coordinator, Dalapro 

In what ways has Moblrn facilitated your work as a marketing and communications coordinator at Dalapro?

Moblrn is a great channel for providing knowledge and information about our products.

We reach out to many more people than through other more traditional methods and meetings, such as physical sales visits to companies and workplaces with craftsmen, as well as with our retailers and store salespeople.

Several schools and vocational training programs have contacted us and asked if their students, i.e. tomorrow's painters and craftsmen, can take our Moblrn training, of course they can!

We use Moblrn as a digital "Compressed knowledge channel". We also have a printed handbook for craftsmen, "The Putty Book", which goes into depth on everything about putty. However, it takes a long time to produce and is relatively expensive to manufacture and deliver. When Moblrn became part of our everyday life, many new digital opportunities for contact with customers opened up.

What lessons have you learned from your use of Moblrn?

Moblrn saves a lot of time and money, is easy and simple to use. It allows me to spend more time on the content and less time on administrative tasks. It has really paid off to spend time developing good and relevant content. Getting the content into Moblrn has been both easy and enjoyable. If I need help, I receive great support from Moblrn.

Once we have launched new courses in Moblrn, they practically run themselves. It's easy to obtain statistics and do follow-ups.

What do your Moblrn users, i.e. craftsmen and store salespeople among others, think of your digital training?

We have only received positive feedback. And knowledge and awareness of our products are spreading like ripples in the water and contributing to strengthening our brand.

There are significantly more than expected who have completed our training in Moblrn. We have received insanely good feedback from the users, which has, among other things, greatly encouraged our salespeople.

The next steps with the use of Moblrn?

Soon, we will start using Moblrn as a news channel as well. This opens up entirely new opportunities for us to communicate with our target groups.

We have a specific idea to develop one or more environmental and sustainability training courses. After Scandinavia, we will now also start using Moblrn in Germany and the UK.

Sometimes, we have sent physical gifts to participants who have completed our training. It has taken a lot of time and cost some money. Now, we will start using Moblrn and their collaboration with Charma to digitally send out gifts, such as ice cream vouchers, to our course participants.

Ready to try moblrn?